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Spring/Summer 2016 campaigns: Calvin Klein

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My gif (Video source: Calvin Klein's yt channel) This is confusing, and I'm going to try to explain it to you briefly. If you don't understand a thing, don't worry. Everyone is having the same problem. Calvin Klein has decided to do a global campaign where all the different lines are presented to the public. For this campaign they have used models, singers, actors, ...different kinds of people that have an influence on the general public that can buy their products.  I thought that was it, a global campaign. But I was wrong, because they also did an individual campaign for each line. Why? I don't know. It seems like a waste of money but...I like having many campaigns to talk about. The global campaign is ok. Perfect to get people's attention. The others are...interesting. Some are pretty similar to what they've been doing the last couple of seasons, and some are a bit different. The CK collection was is particularly beautiful. What do you t...

Spring/Summer 2015 campaigns: Calvin Klein ads (Collection, Platinum, Jeans, Jewelry & Watches, White Label)

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Today I'm writing my last post about campaigns. As always, it's been a pleasure for me to talk about all these ads. I hope you enjoyed reading about them. Calvin Klein has many lines, and they used great models for all of them. That's why I like to write an entire post dedicated to all these lines and their campaigns. Hoy voy a escribir mi última entrada sobre campañas. Como siempre, ha sido un placer hablar de todos estos anuncios. Espero que vosotros hayáis disfrutado leyendo lo que os he contado. Calvin Klein tiene muchas líneas, y usan grandes modelos para todas ellas. Por eso me gusta escribir una entrada dedicada por completo a estas líneas y sus respectivas campañas. Calvin Klein Collection Spring/Summer 2015: Vanessa Axente & Clark Bockelman by David Sims I guess this is going to be Vanessa's last season as the official CK girl. Her first campaign for the brand will always be my favourite. This season's ad isn't bad. Actually...