Put on a Chic face

I talk a lot about Frida but, what can I say? She really is one of my faves. And her work is flawless. Stradivarius hired Romee Strijd, who I love, for their S/S 15 campaign. They managed to create a lovely ad. With this lookbook, they nailed it again. We get to see the clothes really well, and Frida makes everything look expensive. That's what only the tops can do. Also, can we talk about the video? I could watch it over and over again. I love Frida's voice!! I really like how highstreet stores are trying to look more serious by hiring great models, and by doing this kind of artistic videos. Do you like it?? The instant Hablo mucho de Frida pero, ¿qué queréis que os diga? Es una de mis favoritas. Y su trabajo es tan bonito. Stradivarius contrató a Romee Strijd, a la cual adoro, para su campaña de PV 15. Consiguieron crear una preciosa campaña. Con este lookbook han...

One of my favourite things to do is going to check what's new on the stores. It's not like I buy things everytime I go, because I rarely buy clothes nowadays. But I love to see the new collections and the new deals. The store I go to the most is H&M, mainly because it's the only place where I'm likely to actually buy something. There are many H&Ms here in London, but my favourite is the one next to the Oxford Circus' station. It's massive and it has these huge screens all over the store, where you can watch the video from their latest campaign. Now they're playing the one from this swim campaign over and over again. And while I was staring at it like the fangirl I am, I realised that I had to talk to you about it. The photos are ok. I kind of feel like Adriana looks out of place, but it doesn't really bother me. But, the video...the video is amazing, mainly because Natasha is on it. Her editorials and campaigns are good, but noth...

Is Mango my favourite highstreet store? Probably. It didn't used to be, though. I remember being a teenager and hating Mango, because everything was too expensive and they didn't have many clothes for younger people. That changed around 8 years ago. I guess they realised they needed to have clothes for ladies but also for young people. Their desings are more modern now, yet they still have super elegant pieces. Their clothes are also cheaper, which is good when you try to reach a young target. Teenagers can't really spend 25 euros on a simple t-shirt. I think they're on the right track right now.  Also, their marketing has changed. They invest a lot on advertising right now, and they only hire the best models for their campaigns and catalogues. You can pick their catalogue on their stores, for free. That's what I did the other day and I couldn't be happier about it. I love the summer collection, and I really want it all.  Today I wanted to sho...